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24March

SEO for Digital Services: Improving Visibility, Speed, and Engagement

Event types

  • Social Housing

Summary

24th March | 11am

Search plays a foundational role in digital service performance. Visibility, speed, and structure all influence how effectively users can access digital services. Modern SEO brings these elements together to support reliable, consistent user journeys.

This session examines how SEO now operates across traditional search and AI-generated results, and what organisations need to understand to ensure their services remain visible and effective.

 

 

Register Today

 

Common roles attending this session

  • Heads of Digital / Digital Transformation Leads

  • Service Managers & Service Owners

  • Product Managers / Product Owners (Digital Services)

  • IT & Web Platform Leads

  • Heads of Communications / Digital Communications Managers

  • Patient Experience / User Experience Leads

  • Performance, Insight & Analytics Managers

  • Content, Accessibility & Web Governance Leads

  • Others involved in service delivery, staff experience, accessibility compliance, or Consumer Standards performance

 

Why attend this session

  • You suspect performance, technical debt, and legacy SEO decisions are holding your services back

  • You're under pressure to improve digital outcomes without increasing internal workload

  • You need clarity on how AI-generated search results are changing visibility, and what that means for your organisation

 

What you'll come away with

  • A practical understanding of how modern SEO supports digital services, not just traffic

  • Clear language to explain SEO risk, opportunity, and priority

  • Insight into how performance, structure, and content decisions affect discoverability

  • A realistic view of where AI search comes into play

 

What we'll cover

  • How modern SEO really works, across traditional search and AI-generated summaries

  • Why page speed and technical performance now directly affect visibility and engagement

  • Using AI-driven audits to identify real SEO and performance gaps

  • Separating “nice to have” SEO tasks from changes that actually move the needle

 

If search visibility, performance, or confidence in your digital services are already under discussion:

 

Secure your place today

Event details

    • Date & time

    • Location

      Online

    • Places

      50

    • Price

      £ 0.00

    • Due date

Market-leading solutions

Our awards and recognitions

  • ISO Certified ISO 27001 Certified
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