SEO for NHS

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Search the VerseOne Group website

SEO

Be found when patients search

When your site is hard to find or slow, patients don't reach your services and the load comes back to your phone lines. We find what's holding you back, fix it, and show your team how to keep climbing.

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How we get you found

Three stages, whichever level you choose. SEO stands for search engine optimisation: the work that makes your site easier for Google to read and easier for patients to find.

Audit

We check the technical health of your site and what's stopping search engines and patients finding your content. Automated scanning covers every page, then our team reviews what it finds.

Fix

We carry out the technical fixes at the source, so the whole site benefits and the work does not land on your team.

Grow

We show your team how to keep pages ranking, and track where you stand over time.

Choose your level

Start with your main website, or cover your whole digital estate. Each level includes everything in the one before it.

Gold

Get your main site found

What is included:

A technical audit of your main website: speed, structure and what's holding your rankings back
A plain-English report of what to fix, in priority order
Quick wins and high-priority technical fixes carried out for you
A baseline of where you rank for the terms patients actually search
A half-day training session on writing pages that rank and keeping them healthy

Outcome: your main site is technically sound and easier to find.

Platinum

Fix content and track your progress

Everything in gold, plus:

On-page and content review, so your most important pages are written to be found
A second platform audited and fixed, your patient portal or a microsite
Monthly position tracking, so you can see your rankings move
A re-check after the fixes to confirm the improvement

Outcome: your key content ranks better and you can prove it's moving.

Platinum plus

Ongoing optimisation across your estate

Everything in platinum, plus:

Your full estate covered: website, portals and any microsites
Ongoing optimisation through the year as search standards and your content change
Continuous monitoring, with regular reporting on rankings, traffic and what to do next
Priority access to our team as algorithms and priorities shift

Outcome: your estate keeps climbing rather than slipping back.

Custom

Large or complex estate, several platforms, or specific targets? We'll scope it with you at the review.

Book a call with our expert

What we check

The four things that decide whether patients find you, and what we do about each one.

Technical health

The behind-the-scenes issues that stop search engines reading your site.

Site speed

How fast your pages load, which affects both ranking and patients.

Content and keywords

Whether your pages match what patients actually search for.

Rankings

Where you appear for the terms that matter, tracked over time.

Why it matters

Get found

Appear when patients search for the services you offer.

Take the load off the phones

When people find answers online, fewer of them call.

Faster for everyone

The fixes that help ranking also make the site quicker to use.

Know it's working

Track your rankings and see the improvement.

See where you stand in search today

Book your 25-minute priorities review. We'll look at your site's search health, show you what's holding you back and point out the quickest wins.

Book your digital performance review

Market-leading solutions

Our awards and recognitions

Let us help you | Contact our team

VerseOne is the market-leader in our chosen sectors, and we know that we can make a positive difference to your organisation.

If you would like to find out more about any of our products or services, we would love to be able to tell you more - or even to demo them to you.

Procurement Frameworks | Frictionless purchase

We work with Commercial Crown Services, enabling you to procure a variety of VerseOne solutions via their DOS 7 and G-Cloud 14 frameworks.

Get in touch to find out more

Careers | Join our team

Do you want to be part of a market-leading, well established and successful organisation, fuelled by a start-up attitude and entrepreneurial nature?

If you're a driven and ambitious individual looking for a career path that will provide you with development opportunities in a rewarding sector - we'd like to hear from you. We're always on the lookout for passionate and skilled individuals to add value to our organisation

Apply today